ABOUT THE PROJECT

WEBWOD is the all-in-one platform that streamlines gym operations, fuels growth, and fosters a supportive community.

With a comprehensive suite of tools and functionalities, WEBWOD empowers gym owners to efficiently manage their memberships, market their gyms, and engage with a like-minded community.

Their purpose is to empower gym owners with streamlined operations, enhanced member experiences, and accelerated business growth. By unifying essential functionalities into one user-friendly solution, they simplify the complexities of running a gym, allowing owners to focus on delivering exceptional fitness experiences.

What Webwod brand looked before I help them.

Strategy and Discovery

When tackling the Webwod rebranding project, my initial focus was on a comprehensive discovery phase.

I took the time to deeply understand Webwod's objectives, their target audience, and the specific aesthetic they desired – a blend of modernity, boldness, intelligence, and minimalism.

Recognising the importance of a well-defined creative direction, I engaged the client in a collaborative process by presenting two distinct moodboard concepts.

These moodboards served as a visual foundation for our design journey, ensuring that both parties were aligned on the path forward and paving the way for the innovative design solutions that would ultimately redefine Webwod's visual identity.

"Honestly, I'm blown away!

You've already gone above and beyond of what I expected and I'm really impressed. I really think you’ve nailed it with concept one, (Champion's Blue Euphoria) as it really resonated with me.
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The logo idea, font choices and colour choices all struck me with enthusiasm. It very much resonated with how I imagine WEBWOD moving forward.

I absolutely love it! "

— Ashley Whitehair
WEBWOD Founder